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\u-29698?\u31243?\u22823?\u32434?:\b0\par\pard\plain\s0\fi400\li0\ri0\sb40\sa40\sl300\plain\f0\fs22\b 1.\u25112?\u30053?\u20215?\u26684?\u30446?\u26631?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u20160?\u20040?\u26159?\u23450?\u20215?\u31574?\u30053?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u26377?\u25928?\u23450?\u20215?\u30340?\u22240?\u32032?\par\pard\plain\s0\fi400\li0\ri0\sb40\sa40\sl300\plain\f0\fs22\b 2.\u24066?\u22330?\u20998?\u26512?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u-26880?\u27714?\u20998?\u26512?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u23458?\u25143?\u-32564?\u26223?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u23545?\u23458?\u25143?\u-26880?\u27714?\u30340?\u24433?\u21709?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u-28663?\u25321?\u26631?\u20934?\u8213?\u8213?\u-29395?\u20080?\u-32763?\u24433?\u21709?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u31454?\u20105?\u23545?\u-29599?\u20998?\u26512?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u24066?\u22330?\u20449?\u24687?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u31454?\u20105?\u23545?\u25163?\u20248?\u21183?\par\pard\plain\s0\fi400\li0\ri0\sb40\sa40\sl300\plain\f0\fs22\b 3.\u25112?\u26415?\u23450?\u20215?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u25104?\u26412?\u32467?\u26500?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u30701?\u26399?\u22266?\u23450?\u25104?\u26412?\u19982?\u-27265?\u26399?\u21464?\u21270?\u25104?\u26412?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u25112?\u26415?\u23450?\u20215?\u30340?\u28789?\u27963?\u24230?\u30340?\u-26880?\u-30335?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u20215?\u26684?\u19982?\u25968?\u-28209?\u20043?\u-27148?\u30340?\u26435?\u-30623?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u-28663?\u25321?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u24066?\u22330?\u32454?\u20998?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u20215?\u26684?\u26368?\u22823?\u21270?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u30701?\u26399?\u23450?\u20215?\u19982?\u-27265?\u26399?\u23450?\u20215?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22  - \u26032?\u30340?\u19982?\u24050?\u26377?\u30340?\u23458?\u25143?\u23450?\u20215?\par\pard\plain\s0\fi400\li0\ri0\sb40\sa40\sl300\plain\f0\fs22\b 4.\u23450?\u20215?\u19982?\u-29400?\u-28209?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u20135?\u21697?\u25110?\u26381?\u21153?\u30340?\u22797?\u26434?\u24615?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u23458?\u25143?\u30340?\u26399?\u26395?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u20215?\u26684?\u-28657?\u26126?\u24230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u23458?\u25143?\u20449?\u20219?\u24230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * \u23458?\u25143?\u25152?\u25484?\u25569?\u30340?\u20135?\u21697?\u30693?\u-29754?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 Outline\u-230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 1. Strategic objectives of pricing\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * What is the pricing strategy\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Critical factors to pricing\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 2. Market analysis\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Demand analysis\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Customer\u8217?s background\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Effective factors\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Buying decision\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Competitor analyzing\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Market information\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Competitors\u8217? advantages \par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 3. Tactical pricing\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Cost structure\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 - Short-term fix cost and long-term flexible cost\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - The flexibility of tactical pricing\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Balancing between price and quantity options\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Choices\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Market segment\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Maximizing price\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Short-term and long-term pricing\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22   - Pricing for your new and old customers\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 4. Pricing and quality\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * The complication for the product & service\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Customer\u8217?s expectation\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Price transparency\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * Customer accreditation\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 * What your customers have known about your product\par\pard\plain\s0\fi0\li0\ri0\sb60\sa60\sl300\plain\f0\fs24\b \u23391?\u-32767?\u24072?\u20171?\u32461?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u30001?\u30693?\u21517?\u19987?\u23478?\u-29774?\u25480?\u-244?\u-28720?\u29992?\u20247?\u22810?\u23454?\u25112?\u26696?\u20363?\u-244?\u28145?\u20837?\u27973?\u20986?\u21078?\u26512?\u-26946?\u28857?\u-27154?\u-26472?\u-244?\u27442?\u20102?\u-30237?\u-32767?\u24072?\u26356?\u22810?\u-29722?\u24773?\u-244?\u25964?\u-29705?\u-32268?\u30005?\u21672?\u-29726?\u12290?\par\pard\plain\s0\fi0\li0\ri0\sb60\sa60\sl300\plain\f0\fs24\b \u25105?\u-30335?\u25253?\u21517?\b0\par\pard\plain\s0\fi400\li0\ri0\plain\f0\fs22 \u21672?\u-29726?\u30005?\u-29731?\u-230?027-5111 9925 , 027-5111 9926\par\pard\plain\s0\fi400\li0\ri0\plain\f0\fs22 \u20540?\u29677?\u25163?\u26426?\u-230?18971071887    \u-28498?\u31665?\u-230?Service@mingketang.com\par}