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\u8211?\u20262?\u25958?ZAICE\u25237?\u-30644?\u21672?\u-29726?\u-26498?\u-27154?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u24847?\u22823?\u21033?NPV\u20225?\u19994?\u31649?\u29702?\u21672?\u-29726?\u26377?\u-27056?\u20844?\u21496?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?Burberry\u24066?\u22330?\u-28440?\u19987?\u21592?\par\pard\plain\s0\fi400\li0\ri0\sb40\sa40\sl300\plain\f0\fs22\b \u-3880?\u20027?\u-29774?\u-29698?\u31243?\u-230?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u12298?\u22882?\u20360?\u21697?\u21697?\u29260?\u-31707?\u-27392?\u19982?\u31649?\u29702?\u12299?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u12298?\u27934?\u23519?\u28040?\u-29383?\u-32763?\u-230?\u31038?\u20132?\u23186?\u20307?\u19979?\u30340?\u20225?\u19994?\u21697?\u29260?\u24314?\u-29762?\u12299?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 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\u-3880?\u25480?\u-29698?\u-26418?\u26684?\u-230?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u25353?\u29031?\u23458?\u25143?\u-30644?\u19994?\u29305?\u24615?\u-30335?\u27714?\u23450?\u21046?\u-29698?\u20214?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u-29735?\u-29680?\u24189?\u-24872?\u-244?\u23454?\u20363?\u20026?\u20027?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u27668?\u-29400?\u-32145?\u22909?\u-244?\u20048?\u20110?\u21161?\u20154?\par\pard\plain\s0\fi400\li0\ri0\sb40\sa40\sl300\plain\f0\fs22\b \u-3880?\u-26503?\u30446?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u22270?\u20070?\u12298?\u31934?\u21697?\u31038?\u20132?\u23186?\u20307?\u-31707?\u-27392?\u19982?\u30005?\u23376?\u21830?\u21153?\u12299?\u-244?\u19996?\u21326?\u22823?\u23398?\u20986?\u29256?\u31038?\u-244?2021\u24180?\u20986?\u29256?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u27861?\u22269?\u21335?\u-27359?\u21830?\u23398?\u-27038?\u27178?\u21521?\u-29698?\u-26472?\u12298?Does social media marketing works in China\u12299?\u-244?\u21463?\u-28544?\u22312?\u22269?\u-27067?\u-31707?\u-27392?\u20250?\u-29778?\u-248?International marketing congress\u-247?\u20570?\u27719?\u25253?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u19978?\u28023?\u31038?\u31185?\u-27038?\u12298?\u21697?\u29260?\u24378?\u22269?\u12299?\u-29698?\u-26472?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u27861?\u22269?ESOP\u21830?\u23398?\u-27038?\u30340?\u27431?\u30431?\u-29698?\u-26472?\u12298?\u20013?\u27861?\u22882?\u20360?\u21697?\u28040?\u-29383?\u-32763?\u30340?\u27604?\u-28797?\u30740?\u31350?\u12299?\u-244?\u25776?\u20889?\u12298?\u20013?\u22269?\u30340?\u21517?\u20154?\u20195?\u-30208?\u25928?\u24212?\u-248?Celebrity endorsement in China\u-247?\u12299?\u30340?\u25253?\u21578?\u-244?\u-30549?\u27861?\u22269?\u22882?\u20360?\u21697?\u21327?\u20250?Comite Golbert\u25910?\u20837?\par\pard\plain\s0\fi400\li0\ri0\sb40\sa40\sl300\plain\f0\fs22\b \u-3880?\u22521?\u-29779?\u-28729?\u30340?\u-28440?\u20998?\u23458?\u25143?\b0\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u22882?\u20360?\u21697?\u20225?\u19994?\u-230?Louis Vuitton\u12289?Burberry\u12289?Kering\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u22269?\u20869?\u22823?\u23398?\u-230?\u22797?\u26086?\u22823?\u23398?\u12289?\u20013?\u22269?\u20154?\u27665?\u22823?\u23398?\u12289?\u19996?\u21326?\u22823?\u23398?\u12289?\u19978?\u28023?\u-29406?\u32463?\u22823?\u23398?\u12289?\u27993?\u27743?\u-29406?\u32463?\u22823?\u23398?\u12289?\u21335?\u20140?\u-29406?\u32463?\u22823?\u23398?\u12289?\u21335?\u20140?\u20892?\u19994?\u22823?\u23398?\u12289?\u-30337?\u21326?\u22823?\u23398?\u12289?\u-30337?\u20132?\u21033?\u29289?\u28006?\u22823?\u23398?\u12289?\u23425?\u27874?\u-29702?\u19969?\u27721?\u12289?\u28201?\u24030?\u-32593?\u24681?\u12289?\u31119?\u24030?\u22823?\u23398?\u12289?\u21414?\u-27160?\u22823?\u23398?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u22269?\u22806?\u-25896?\u31561?\u21830?\u23398?\u-27038?\u-230?ESOP\u12289?ICN\u12289?IPAG\u12289?NEOMA\u12289?KEDGE\u12289?ESSEC\u12289?UNIBO\u-248?\u21338?\u27931?\u23612?\u20122?\u22823?\u23398?\u-247?\u12289?SUPDECO\u-248?\u22622?\u20869?\u21152?\u23572?\u-28738?\u21888?\u23572?\u-25896?\u31561?\u21830?\u23398?\u-27038?\u-247?\u12289?Bocconi\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u29664?\u23453?\u-26256?\u21697?\u-230?\u21608?\u22823?\u31119?\u12289?\u-32767?\u20964?\u31077?\u12289?\u-28207?\u20271?\u21033?\u8230?\u8230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u21270?\u22918?\u21697?\u-230?\u-29372?\u29983?\u22530?\u12289?\u27431?\u-31758?\u23039?\u12289?\u27431?\u-31823?\u-26939?\u8230?\u8230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u-27402?\u-30644?\u-230?\u24037?\u21830?\u-27402?\u-30644?\u12289?\u24314?\u-29762?\u-27402?\u-30644?\u12289?\u-29702?\u20122?\u-29406?\u23500?\u12289?\u20132?\u-28646?\u-27402?\u-30644?\u8230?\u8230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u-29759?\u21048?\u-230?\u30003?\u-27402?\u19975?\u22269?\u12289?\u22269?\u27888?\u21531?\u23433?\u12289?\u20013?\u20449?\u-29759?\u21048?\u12289?\u29790?\u21147?\u-29406?\u23500?\u8230?\u8230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u-3880?\u23398?\u21592?\u-29756?\u20215?\u-230?\u-248?\u25991?\u23383?\u-29756?\u-29766?/\u22270?\u29255?\u-247?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 1.\u25991?\u23383?\u-29756?\u-29766?\u-230?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u8220?\u19975?\u-32767?\u24072?\u30340?\u-29698?\u31243?\u-26786?\u24120?\u26834?\u-244?\u24110?\u21161?\u25105?\u20204?\u20013?\u20449?\u-29759?\u21048?\u20116?\u-30254?\u22330?\u25903?\u-28440?\u30340?\u8221?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u20013?\u20449?\u-29759?\u21048?\u20116?\u-30254?\u22330?\u-31707?\u19994?\u25903?\u-28440?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u8220?\u19975?\u20803?\u30340?\u21697?\u29260?\u-30266?\u-28210?\u-26786?\u24120?\u20016?\u23500?\u-244?\u23545?\u25105?\u20204?\u30340?\u-29698?\u-26472?\u26377?\u24456?\u22823?\u30340?\u21551?\u21457?\u8221?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u19978?\u28023?\u31038?\u31185?\u-27038?\u21697?\u29260?\u20013?\u24515?\u20027?\u20219? \u23004?\u21355?\u32418?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?\u8220?Professor WAN\u8217?s courses are very welcome in our school. We hope he can contribute in Chinese brand innovation.\u8221?\par\pard\plain\s0\fi400\li0\ri0\sb80\sl300\plain\f0\fs22 \u8211?Maxime Koromyslov \u27861?\u22269?\u21335?\u-27359?\u21830?\u23398?\u-27038?\u22882?\u20360?\u21697?\u31649?\u29702?\u-26503?\u30446?\u20027?\u31649?\par\pard\plain\s0\fi0\li0\ri0\sb60\sa60\sl300\plain\f0\fs24\b \u25105?\u-30335?\u21672?\u-29726?\b0\par\pard\plain\s0\fi400\li0\ri0\sa60\plain\f0\fs22 \u21672?\u-29726?\u30005?\u-29731?\u-230?027-5111 9925 , 027-5111 9926\par\pard\plain\s0\fi400\li0\ri0\sa60\plain\f0\fs22 \u20540?\u29677?\u25163?\u26426?\u-230?18971071887    \u-28498?\u31665?\u-230?Service@mingketang.com\par}